When IDFA Is Gone, What Should Take Its Place?

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Opting out of being tracked via an IDFA won't prevent people from seeing ads, it just means that those ads will be less well targeted Apple

IDFA number – but what does this really mean for in-app advertising? what is a user's IDFA? An IDFA is a This means that users have the option to opt-out of IDFA tracking on their iOS devices by going to their device's settings and selecting Privacy, then

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